Top 5 Ultracasual Games in Kenya: Q1 2022 Performance

In Q1 2022, the top 5 ultracasual games in Kenya showed varied performance in terms of downloads, revenue, and active users. Here’s a closer look at the trends for each game, based on data from Sensor Tower.

Acrylic Nails! from Crazy Labs saw a gradual increase in weekly downloads towards the end of the quarter, reaching approximately 1.4K in the final week of March. Weekly revenue for the game peaked at around $29 in the week of January 31, before tapering off to $0 in March. The number of weekly active users also showed an upward trend, growing from 2.4K in late February to around 3.5K by the end of March.

Diamond Painting ASMR Coloring, also by Crazy Labs, experienced modest weekly downloads, peaking at 96 in late January. Weekly revenue remained low, with a maximum of $12 in early January. The game's weekly active users saw a decline from 135 in early January to 49 by late February.

Magic Slime: Antistress & ASMR from Finger Art Games had minimal activity in terms of weekly downloads and revenue. The game generated a consistent $6 in weekly revenue during January, but downloads and active user data were negligible.

Antistress - Relaxing games by Moreno Maio showed a notable performance with weekly downloads peaking at approximately 2.5K in early February. Weekly revenue remained low, hitting a high of $10 in late December and early January. The number of weekly active users was strong, peaking at around 15K in early February before stabilizing at around 13K by the end of the quarter.

Draw it from Kwalee Ltd saw a steady increase in weekly downloads, reaching 416 in late February. Weekly revenue was minimal, with a peak of $21 in the final week of March. The game’s weekly active users grew from 133 in early January to around 701 in late February, before slightly decreasing to 409 by the end of March.

For more detailed insights and data, visit Sensor Tower.